Your tasks
Do you enjoy working with language, and playing with words in a creative and inspiring way? Your passion for creative writing is matched only by your passion for food? Are you the kind of person who loves researching and learning and is eager to shape the voice of a growing brand? Well then, welcome to the KoRo team!
We are looking for a dedicated wordsmith & storyteller who can help us bring our brand personality to life in the Italian market. In this working student role, you will be responsible for copywriting, localization, and SEO content creation & optimization, ensuring our brand voice is engaging, consistent, and tailored to the Italian audience. You’ll work across multiple channels—from website to marketing campaigns and product descriptions—playing a key role in enhancing our brand visibility and search engine performance.
- Develop creative, conversion-driven copy for multi-channel campaigns (ads, web banners, headlines, landing pages)
- Craft compelling customer retention emails, both campaign-based and automated flows
- Support in the development of performance marketing and OOH campaigns
- Research and write SEO-optimized content, including product descriptions and blog articles
- Conduct keyword research and integrate high-performing keywords into content
- Optimize existing content to boost organic rankings and engagement
- Collaborate with the SEO team to analyze key performance metrics and implement improvements
- Adapt and localise product descriptions, blog posts, and marketing materials for the Italian market
- Implementation of content and product updates
- Support with cross-functional translation projects across departments
- Ensure consistent brand messaging and a native feel in all Italian-language content across all touchpoints, from website and marketing campaigns to offline materials
- Help shape and refine the brand voice to resonate with the Italian audience