Your tasks
As the Head of Content, you will be a pivotal member of our marketing leadership team. Your primary responsibility will be to lead and oversee the Content, Social Media, Website Content, SEO and Translation activities at KoRo. Your role will be instrumental in crafting compelling narratives, driving engagement, enhancing our brand presence, and ensuring consistent messaging across diverse European markets.
Your tasks will include:
Your tasks will include:
- Content Strategy: Create and implement a content strategy aligned with our brand, audience, and goals, ensuring consistency through cross-team collaboration.
- Localization and Adaptation: Collaborate closely with country managers and the other marketing heads and country leads to adapt and localize marketing initiatives for each European country. Ensure cultural nuances and preferences are integrated into all content and campaigns.
- Digital Presence: Oversee the development and optimization of website content, ensuring a seamless user experience, high-quality visuals, and SEO optimization to drive organic traffic.
- Analytics and Insights: Use data-driven insights to measure content and campaign effectiveness, refining strategies based on performance metrics and trends.
- Team Leadership: Manage and mentor a team of content creators, social media specialists, SEO experts, and translators. Inspire and guide their efforts to achieve outstanding results.